Dear Christian & Ben:

My name is Jennifer Fender. I work with Murray Smith who is a serial-entrepreneur, speaker, author and business strategist. Murray co-authored the New York Times and Wall Street Journal best selling book, The Answer, which explains how you can grow any business, achieve financial freedom and live an extraordinary life. You may learn more about him at http://www.gettheanswer.com. The purpose of this email is to inquire about having Murray featured as an expert on your podcast show?

I understand your show focuses how to help entrepreneurs avoid the mistakes you have overcome and how to become more success with their businesses online. Murray can add value by helping your listeners with what needs to be in place offline prior to using any medium of marketing. He has found that many clients do not properly identify who their messages are geared toward before using multiple mediums to target them. Murray can offer additional value to your show by helping your listeners be able to first focus on what the critical few things required offline to make their choice of marketing more effective online. Some topics suggestion could be the following;

- Identify your real “Ideal Client” it may not be who you think it is
- Determine your “Unique Positioning” and close the sale
- Create a “Sales Process” that attracts more clients

Murray’s business success and his ability to share practical advice could be a great addition to your show. He is extremely passionate, plain speaking, direct, relevant, entertaining and humble. He has started or turned around 13 different businesses including Indian Motorcycle, American Brands and Dave and Busters (Canada). He’s been featured in The New York Times, The Los Angeles Times, Forbes, and Entrepreneur as well as on CNN CBS, NBC, CNBC and hundreds of other media. He currently owns 3 businesses dedicated to helping small business owners achieve their dreams.

Please contact me directly to discuss having Murray featured on your show or additional topics that may be of interest. My number and email is listed below.

Warm regards,

Jennifer

Jennifer Fender
http://www.gettheanswer.com
E:jennifer@gettheanswer.com
T: 801.330.4349